Value / positioning
“I can’t help but feel like that this is probably the highest value Arendal speaker to date.”
“For this price, I feel like it’s the best price you can get on a speaker that gets to the extra large size bookshelves.”
“Here we’re getting that for a fraction of the price.”
“This is going to be one of my favorite loudspeakers of all time.”
“This is the height of what a true value luxury speaker looks like in my books.”
Build / engineering
“They’re actually using one of the most premium materials in the high-end audio world, which is HDF.”
“The front baffle here is nearly 2 in thick. Oh yeah. It’s a thick boy.”
“Thin layers of HDF that’s been painstakingly glued… with the sole purpose of making this curve here happen.”
“This curve essentially is the time alignment for the drivers.”
“It’s almost like a dual concentric driver in the sense that it’s so phase coherent just like one.”
“You still get the same quality parts that you do in the towers and in this entire lineup.”
“Only air coil inductors and high quality parts in the mid-range and tweeter circuit.”
“No steel nuts, no steel washers, no magnetic materials.”
Sound: tweeter / midrange / bass
“It’s not bright or fatiguing whatsoever.”
“Quite neutral but has really nice sparkle.”
“The tweeter… is just fantastic.”
“Highly refined, beautiful sounding, sweet.”
“Maybe 90% as great as the lithium magnesium tweeter… but only with the 1610 bookshelf speaker.”
“Almost textbook neutrality.”
“Great attack and decay structure… very, very coherent.”
“Man, this speaker has impact, dynamics, warmth… and it’s just the right amount.”
“Really high quality bass outputs that punches and extends at the same time. Very clean with nice decay structure.”
Soundstage / imaging
“It throws a sound stage that’s so wide and deep and holographic.”
“It’s simply a larger and a deeper sound stage than I can get with some KEF speakers or even the 1528 bookshelf speaker.”
“Even though the sound stage gets enormous, things are very pinpoint accurate.”
“This speaker sounds so much bigger than even the size suggest.”
“If I just close my eyes, they’re basically towers.”
Scaling / amplification
“It scales phenomenally well.”
“Put some really good quality amplification behind it and it will highly reward you.”
“The last thing you want to do is underpower these speakers.”
“Just because you get the volume up doesn’t mean that you’re driving them properly.”
Business model / trial
“They go direct to consumer.”
“With the 60-day in-home trial so that you can try it in your home risk-free.”
Comparisons / strong claims (use selectively)
“Right up there and can compete easily with $20,000 speakers…”
“It… straight up just demolishes a lot of towers I listen to in the past.”
“This speaker straight up demolishes the 1723 THX… it’s just better in almost every way.”
“This speaker is competing right up there with like $10,000, you know, $15,000…”
